Dana Reda’s passion for art and jewelry started at a very early age, she has had the eye for design since she was a young girl. She then went on to study Jewelry Design at the Fashion Institute of Technology in New York, working briefly in the jewelry industry afterwards.

She felt the need to do something more purposeful in life, that is why she decided to volunteer with children in need. She loved it, but felt the desire to pursue a career that combines both her passion for designing jewelry and her love for helping people; especially children as they are the closest to her heart.